Futurology Essays

The Need for Humans in the Delivery of Services in the Evolving Hospitality Industry

Assignment overview: To write an academic and speech report, encouraging student creativity. Overall aim: The student is to consider how he/she would imagine the evolving role of humans in the service delivery process in the hospitality industry based on historical research, contemporary thinking, and future predictions. Learning outcomes (from the CRS): 1. define the principles and practices of marketing management as related to service management. 2. analyze the nature of services marketing within the hospitality industry. 3. recognize opportunities for…

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